Let’s put your brand to work.
Strategic creative thinking and doing —for businesses, brands and a partner to leading agencies.
Then, design a strategic brand advantage’.
Who?
An experienced branding specialist working in close partnership with brands and agencies. The objective? Create, reinvent and manage effective branding — which delivers success by engaging your end-customers.
Doing what?
Helping businesses, brands and agencies create and grow dynamic breakthrough brands. I believe in clearly identifying core strengths, then carefully define and eloquently articulate each brand’s story.
The why...
Experienced with retail, tech, corporate and FMCG brands. Whether it’s a label, an app or a business card — it’s the story, how it tells the underlying differentiating truth, that ultimately determines the value of your brand.
Client / partner views...
We are very grateful for all your work – the time, care and attention given – and the results! Thank you. It has been a very positive experience for Glenisk.
Garrett has the ability to look wide and understand the business needs. He knows and understands where you need to be in the market and gives you practical steps to take you there. He seeks out ideas to get you there, to help you to stand out. He has a gift for finding the words and images, translating the concept of the strategy into practise. Your strategy doesn’t just sit there in a PowerPoint.
Garrett does a super job, offering lots of fresh, unexpected ideas, gets to the heart of the matter, and sees it through from start to finish.
...excellent communication skills and the ability to grasp complex subjects and translate them into simple, straightforward, messages. I’ve had the pleasure of working with him on several projects and he has always managed to surprise me with innovative solutions
Garrett helped us with creative direction including naming concepts and branding / packaging for a new food product. He was great to work with, always delivered on time — and created a really cool brand image for us.
Brand news and brand views
Every brand needs recognisable codes, visual verbal, or aural, to identify and differentiate them. The brand assets or codes can become powerful assets, driving brand recall, salience and growth. But, how can you ensure that even a fleeting glance or hearing will effectively bring the brand to mind? Turns out, getting more from less might be just what your brand needs.
Do you want to send consistent and cohesive messages across all platforms, to cut through the competition to your customer? Create a messaging strategy — a toolbox of words and phrases that convey your brand’s unique value proposition. Here are some elements of a messaging toolbox and the building blocks of a cut-through messaging strategy.
